Alana Johnson" class="align-top text-decoration-none text-primary"> Alana Johnson, the designer behind Orseund Iris, is paving her way through the fashion industry after growing her small boutique label to a brand with a cult following.

With just a few years in the business, the self-taught New Yorker has become known for her classic, reformed basics, such as bowling shirts and non-seasonal clothes, but her claim to fame is her take on the corset, which gave way to the three-dimensional bra tops seen on It-girl fans including Bella Hadid, Hailey Baldwin, Rosie Huntington-Whiteley, Nicola Peltz and Emily Ratajkowski.

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